I create positive experiences through purposeful strategy, design & technology.
I am a creative leader and multi-disciplinary designer with 20 years' experience across brand development, print, digital and marketing. Always rooting strategies in audience insight means I successfully deliver for B2C and B2B across a range of verticals including start-up companies, retailers, local government organisations, social enterprises, schools
What makes me tick? To think in 'pure design and marketing' terms for all my clients, shaping their thinking, not just reacting to it. Helping clients capitalise on the opportunities offered by digital screen and print media.
I am obsessed with design and innovative technologies. It's what gets me out of bed in the morning (besides a beautiful Guatamala coffee). I thrive on understanding basic concepts and ideas in order to execute user-driven solutions. My creative process is very in-depth… I start every project by thoroughly researching my client's business needs, before arranging my collective research into notes, moodboards and sketches. Starting each project this way allows me to develop something that clearly communicates my client's brand message.
When I'm not busy designing I can normally be found on twitter tweeting about all things creative, playing with my kids Ruby and Ralphie (AKA Captain Chaos), sweating in the gym, hill walking, cycling and listening to electro funk. I'm also an avid collector of James Bond memorabilia, hey who doesn't want to be Bond!Please download a copy of my CV